
Video
How Sports Betting Took Over Football
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In this video, we break down the massive shift in the sports betting landscape. In 2024 alone, Americans wagered over $148 billion on sports—three times the combined revenue of the NFL, NBA, MLB, and NHL. How did gambling go from the "biggest threat" to sports integrity to its most profitable business partner?
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Athletic Interest is a video essay series that investigates business stories from the world of sports.
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11 minutes.