General Sports
Athletic Interest
Breaking down the business of sports.
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Evergreen
Yesterday • 9:37
🚀 Thanks a lot to Shopify for sponsoring this video: https://www.shopify.com/athleticinterest The battle of the brands at the 2026 FIFA World Cup! From supplying the kits for entire nations to securi
June 4, 2026 • 11:23
The Insane Business of the FIFA World Cup
🔒 Get 70% off Proton VPN: https://protonvpn.com/athleticinterest Thanks a lot for supporting us! Around six billion people will watch the 2026 World Cup. But behind the spectacle on the pitch lies a
May 21, 2026 • 10:08
The Insane Wealth of Como Football Club
Check out Odoo for free: https://www.odoo.com/r/YAs (ad) How did a bankrupt, fourth-division Italian football team become one of the most exciting business projects in the world of sports? In this vi
May 14, 2026 • 12:54
The Insane Business of the Enhanced Games
The Olympics plus drugs and money 💊 💸. The story behind this event is just as wild as it sounds...and perfect Athletic Interest material! So we broke down the full business model of the Enhanced Games
March 13, 2026 • 11:34
How Sports Betting Took Over Football
Check out Odoo for free: https://www.odoo.com/r/XIA (ad) If you or someone you know is struggling with gambling addiction, please remember that you are not alone and free, confidential help is availa
February 12, 2026 • 9:33
Why Cristiano Ronaldo Is Football’s Only Billionaire
Check out Odoo for free: https://www.odoo.com/r/1vN2 (ad) While Michael Jordan built his fortune through Nike deals and team ownership, and Federer cashed in on a Swiss shoe company, Ronaldo did some
February 9, 2026 • 0:43
December 11, 2025 • 13:08
🚀 Thanks a lot to Shopify for sponsoring this video: https://www.shopify.com/athleticinterest Getting a bib for the NYC Marathon is officially harder than getting into Harvard. With rejection rates u
November 27, 2025 • 8:02
Why Harvard Studied This Footballer
Thomas Müller is a statistical anomaly. He possesses no Mbappe-level speed, no Messi-style dribbling, and no Ronaldo-esque physique. Yet, he has won more trophies than almost anyone in history. In thi
November 14, 2025 • 9:40
Why Ed Sheeran & Drake Spend Millions To Buy Football Clubs
💡 Check out Ahrefs: https://ahrefs.com/awt?utm_source=athint&utm_medium=youtube&utm_campaign=partnerships Thanks for supporting us! 🎬 Football’s gone full Hollywood. From Ryan Reynolds at Wrexham to