The man who built Bryson's clubs! Tom Bailey of Avoda Golf

What do you get when a pain-riddled amateur golfer goes down every rabbit hole imaginable — coaching, biomechanics, club grinding, and manufacturing — and ends up accidentally building one of the most disruptive equipment brands in the game? You get Tom Bailey and Avoda Golf.

Tom joined us for a wide-ranging conversation about how a bench grinder, a brother with an e-commerce background, and a frustrated Bryson DeChambeau turned a 50-set goal into one of golf's fastest-growing club companies.

We get deep into the science behind what Avoda actually does differently — lie angle as the single most important spec in your bag, why combo-length irons make more sense than you think, how the right grip size is just like wearing the right shoe, and the curve-face technology that had Bryson saying "I've never seen a club do that." We also get into Tom's current work with Jason Day and his coach Colin Swatton, and the remarkable story of how the right sole grind fixed in a week what they'd been working on for years.

In this episode

Why lie angle trumps everything else

Combo length vs same length irons

The Bryson DeChambeau story

Jason Day's wedge revelation

Curve face tech explained

The precision fitting system for coaches

"We know the golf club is not just a thing that you buy and use for a year. You can get it dialled in exactly how you need it — to take you on the journey you're going on with your coach."

— Tom Bailey, founder of Avoda Golf

AVO Golf is giving away three precision fitting systems to coaches. Follow @avogolf and DM the word Skillest to be entered into the draw.