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Why Jake Knapp lives by "W.I.N." | The Life | PGA TOUR Studios
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The Life: Jake Knapp presented by Melin gives fans an off-the-course look into the perspective Jake Knapp has gained over his professional golf career with three simple words: "What's Important Now?" The letters W.I.N. are tattooed on his wrist, serving as a daily reminder of the true definition of winning on and off the golf course. Jake's journey to becoming a PGA TOUR champion is rooted in Costa Mesa, California where Jake credits the people and places that raised him. Join Knapp as he returns to Southern California to relive childhood memories with his friends, family, and coaches, while answering the 'What's Important Now?' mantra he lives by every day.
00:00 Introduction
00:51 W.I.N.
01:59 Knapp Time
03:30 The SoCal Kid
09:05 Journey to the TOUR
12:16 Tattoos
13:53 The Lab
16:09 Family
17:24 First Win
19:32 Outro
Shop the Jake Knapp W.I.N. hat from Melin now: melin.com/products/odysea-w-i-n
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