GS#1028 Sam Hahn, CEO of L.A.B. Golf, currently the hottest golf company in the world, returns to discuss the company’s explosive growth and the details of their recent acquisition by private investment firm, L Catterton. Also discussed is how Sam's prolific use of Social Media has helped grow brand loyalty and exposure. Also covered is the radical, yet traditional design of their latest putter innovation, the Oz1.iHS. This is the first heel shafted putter released by L.A.B. with the head co-designed by PGA star Adam Scott. The discussion highlights the company’s journey from small-town startup to global success, its unique culture, and the challenges of scaling while staying true to its roots. Fred Greene praises Hahn for his leadership, authenticity, and perseverance. Hahn expresses gratitude for the support of golf media and fans, emphasizing that Lab’s next phase will build on the same passion and culture that fueled its rise.
This episode with Fred & Sam can be seen on our YouTube channel at https://youtu.be/-jLPMeKcoLQ

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