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Player Lifetime Value

Tennis

Player Lifetime Value

The Tennis Business Academy Podcast›
Apr 5, 20218:51

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Episode Notes

How much is each player worth to you and your tennis coaching programme or club?And I don't mean from a sentimental or subjective point of view. I mean from an objective $ or £ perspective. Building strong, longstanding relationships with players is key for the success of any tennis club or coaching business. And the best objective measure of how successful you are at building these types of relationships is customer

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